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The Zeta Discussion Index (ZDI) for verticals

The Zeta Discussion Index (ZDI) for verticals gives you a detailed overview of content topics, pertaining to some of the main industry verticals, that are most popular in the Zeta Data Universe.

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The Zeta Discussion Index (ZDI) for brands

The Zeta Discussion Index (ZDI) for brands gives you a detailed overview of content topics, pertaining to specific brands, that are most popular in the Zeta Data Universe. Find out the most popular topics for different brands.

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Zeta
Discussion
Index

The Zeta Discussion Index (ZDI) is a tool that can help you find content topics that have seen a sudden surge in their popularity, across Zeta’s Data Universe.

Pick the vertical specific ZDI to find topics that are popular in industries like Autotomotive, Healthcare, Travel, etc | Pick the brand specific ZDI to find popular topics related to brands like Lyft, FCA, etc.